Thinking about next year…
“How do your customers know you care?” Cathy Mosca via Tom Peters
A great question after a great article around Customer Love and Care. Now here’s what I’m thinking… “How do your students know you care?”
Is it just great business practice to love your customer? I don’t think so. It’s good people practice. That’s what teaching is all about - people.
This week, amongst a million other things, I’m pausing to reflect on the kind of teacher I want to be next year. This quote, and the story it is taken from - go ahead and read it, it’s worth your while, is how I want to be this year. I want to be more about the person and making that value added connection with my students that would inspire love and loyalty.
The things the barber got right:
1. A great service.
2. It’s about long-term relationship, not a money transaction.
3. It’s not about getting you to buy from me once and never again, but to buy and keep on buying because we like each other.
4. I serve you and your kids.
5. I look for you where you are.
What’s this gotta do with teaching? Everything! I think it crosses over nicely don’t you?
Ponderings…
Am I the kind of teacher that would inspire a student to drive further for?
Are the pd sessions I am in charge of worth the two hour parking participants have to pay? Would I drive further and pay two hours of parking to be taught by me?
